You probably already know I spent the weekend at GenreCon 2018, so let’s go right ahead to the usual, shall we?
The hotel and con staff were very friendly and I had a fun weekend.
The Friday night (6-9pm) went better than I thought it would. Last year I hadn’t gotten any sales that first night, so I was pleasantly surprised to have two! Also, a trio of Jawas came running through, and one of them pawed at the character cards on my table! Jawas have always been one of my favourites from Star Wars, and seeing three of them running around acting like Jawas, looking like they were going to steal things, was so fun.
Saturday was the long day (10am-9pm) with lots of events going on, including a celebrity visit from Charisma Carpenter. She was in another part of the con, so I didn’t get to see her, but I heard good things from people who saw her. Nicholas Brendon was supposed to be there, too, but got held up at the border. That day I sold nine books, which was amazing. I had my table costs covered half way through the day, which is always a nice feeling!
I was a panelist at two panels, one on self-publishing with Sarah WaterRaven, and another on world building with Sarah again, and Tommy Gofton and Sen-Foong Lim. Both panels were a lot of fun, and well attended. I had a couple follow-up conversations with people, which were great, too! Networking at a con is worth almost as much as sales, because it’s often about who you know… for instance, I was approached by Assad, who created the Genesis: Battle of Champions collectible card game (all vendor links are at the end). We met at SkyCon last year, and chatted a bit at GenreCon. He mentioned he’s now going full-time game creation and is starting to put out feelers for working with other people – specifically authors. Now, I’m making my own board game, but I know next to nothing about CCG’s. The last one I played was the old Star Wars one from the 90’s. I’m definitely going to follow up with him and at least chat some more about this, because I want to break into gaming. With the synergy I saw happening between my books and board game prototype, I’m convinced that getting into more forms of media can only help.
Additionally, my wife and kids came and had an amazing time. They got their pictures taken with a bunch of cosplayers, from Darth Vader and Storm Troopers to FOUR Judges (from Judge Dredd). I’d share those pictures, but you know how it is…
Sunday was a shorter day (11am-4pm) and was considerably quieter, especially later in the day. I still had 4 sales, so it was a good day. The 501st was around, and it’s always cool seeing Darth Vader and Boba Fett walking through a convention.
You know, there wasn’t anything that sticks out as being bad here. Sure, it had its quiet stretches, but I had interesting vendors to either side of me and we talked a lot to pass the time. It felt busier than last year, so you get the sense it’s growing and getting better. I’ll be interested to see what happens next year! Maybe they’ll even get some better weather! It was awful out there with lots of snow and even rain on Sunday, and I’m sure that stopped some people from coming.
I’d guess the only bad thing that happened, I wasn’t really involved with… Nicholas Brendon got stopped at the border, due to ongoing criminal investigations. I guess the con coordinators and Brendon tried to get some paperwork together to help him get across despite the charges, but they still didn’t let him across. If he’d been there, I might have spent some of my earnings on meeting him. But after I shared a post on Facebook about Brendon not coming, I learned from my cousin that Brendon has a pretty sketchy past, legally speaking. Lots of charges, including felonies. So maybe the way it worked out was for the best.
Nothing to put here. I had a good time.
Launching A Hero’s Birth at the con was the right call. It was great having people coming up to the table, picking up the last book to see how the trilogy ends. I had four sales just from people I knew were coming, which covered a good chunk of the table cost by themselves. Having that sort of traffic coming in was wonderful! And Dave hung out in the area for a good part of Sunday, and cracked open his copy of A Hero’s Birth to read right beside the table. You can’t buy advertising like that – I have the best fans!
Additionally, I had a couple experiences that I HAVE to share, because they were awesome.
Two young women approached my table, one I had met at SkyCon, and she had figured her friend Nikki would like my books… so she brought Nikki over to my table and introduced us. After we talked, Nikki decided to pick up A Noble’s Quest to see what she thought.
She followed me on Twitter and posted this:
I’m 30 pages into A Noble’s Quest and I’m loving it! @RyanToxopeus
— Nikki (@Nikki8388) February 11, 2018
That was such an amazing feeling. But wait! There’s more! Today she came by with her nephew and while he was getting his face painted by Miss Kitty, Nikki told me that she had almost finished A Noble’s Quest already because she was having a hard time putting it down. She said she’d get A Wizard’s Gambit, because she was sure she’d be done A Noble’s Quest very soon. I offered to knock $5 off if she got A Hero’s Birth at the same time, because I usually give a discount if people get three or more books at the con. She picked it up, too! I can’t wait to hear what she thinks!
Another gentleman was walking by my table, and he almost got by me… until he noticed Harvey Bunda’s stunning artwork – specifically, Fyrsanthemar the God Crusher on the cover of A Wizard’s Gambit. He came to talk to me, and wound up getting the entire trilogy in one go when I told him I love dragons, too, and have them in all my books. What a high, right before I was headed to my first panel!
There are a few vendors I’ve met before, and I met some new ones, too! The vendor community is great, and I like to share the spotlight with them.
Adventures of Lollipop – a comic where the characters explore Canada and the world, sometimes time travelling to teach kids about the world around them.
Artisan Maille – awesome chain mail stuff, from armour to dice bags and jewellery.
Critical Shoppe – cute RPG-inspired comic stuff.
Fire and Steel – for all your weapon needs. One day, if my books ever get BIG, I’m going to get the Strongblade mass produced for sale.
Genesis: Battle of Champions – a strategic CCG that uses a board game grid to lay out your armies.
Kyfak – local games and toys. (I meant to get over there and pick up some Star Wars Lego minifigures but forgot!)
Miss Kitty Facepainting and Entertainment – she did face painting and henna at the con, and also puts together parties.
By the numbers
I know a lot of people like to know the exact details of what I consider success. I recently increased the prices on my books, because a) I had someone approach me at a con and say, “Is that it?” when I told them A Noble’s Quest was $15, so I figured I could get away with more, and b) I need to start valuing my writing more, if it’s going to start paying for itself, allowing me to write more books. So here’s the details:
2x $5 discounts for people who bought the full trilogy
Gross income: $325
Net, after printing costs and table fees: $100
That’s definitely the best I’ve ever done at a convention. Normally I’ll break even, or be a little bit over, which is great. It looks like my belief that I’d get better sales once the trilogy was finished is turning out to be true. My table looks WAY more impressive with five titles on it. While I doubt I’ll have the first book of the Strongblade Siblings series ready to go for next year, I do hope to have my board game, Wizards’ War, ready to go. Maybe that will draw in an entirely new audience, too. One thing’s for sure… if I add any more products to my table, 4 feet just won’t be big enough!